Weight Loss Supplement Business


Annual Sales $739,056
Net Profit $122,714
Inventory $27,000

For sale is a lucrative weight loss supplement business including 300 active customers, a past customer list of over 10,000 customers and 46,000 newsletter subscribers. 

Included in the sale of this business are rights to the product formulations and an ongoing relationship with all the key supplier contacts required to supply and fulfill the product. Also included are all the advertising materials used to drive the $700K a year in sales. The seller has proven advertising systems that have been proven to consistently produce sales and profits. If you are looking to break into the nutritional supplement business, this is a great opportunity. 

This business is extremely easy to run - the current owner spends about 5 hours a week running it.  The owner personally manages the advertising campaigns and some small website modifications, everything else required to run the business is outsourced.  Everything is operated virtually and the business can be run from anywhere in the world. Even receiving physical mail is handled virtually. Seller knows this confidently as he has run the business while travelling abroad.

Manufacturing, product label printing, product warehousing and shipping, customer service (both phone and email support) and handling returned packages are all outsourced to proven companies in the United States.  Other day to day tasks (order importing, refund processing, handling chargebacks for example) will be outsourced to an executive assistant firm in India starting in Jan.  

With the existing customer & prospect lists, proven marketing materials, advertising contacts and supplement supplier contacts you'll have a high profit weight loss supplement business that you can run on a nearly autopilot basis if you choose to do so.

Competition: The weight loss industry is huge. This is proven proprietary product, with a proven marketing system to drive sales ongoing. 

Growth/Expansion: The current owner has run this as a lifestyle business while travelling the world.  Most of the sales have been driven from paid advertising on Google and one contextual pop-up ad network.  The new owner will be able to grow the business by duplicating the successful campaigns in other Pay Per Click search engines (like Yahoo and MSN for example) as well as other contextual pop-up and/or pop-under ad networks.  With a new owner that is willing to better control expenses and reinvest more of the profits and time into doing regular, consistent ad buys this business can do $2-3MM/year.

Support/Training: The seller is negotiable on the exact amount of transition and training time. At a bare minimum they will provide support and training for a period of 30-60 days.

Reason Selling: Owner has a new project marketing car insurance as an affiliate that they want to focus on.  The affiliate only aspect of it will make it even easier for them to travel for weeks a time.


Asking price:  $200,000 (or best cash offer)

The seller is open to offers that include some seller financing.  The $27,000 of inventory is included in the purchase price.

 

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